As a startup, Nell was determined to entrust her branding to a professional who could grasp her vision. The project’s primary objective was to establish a clear and distinctive brand aesthetic, equipping Nell with the relevant tools to effectively manage the brand assets on her social platforms and blog.
The website and social templates played a pivotal role in showcasing these brand assets. Extensive planning was essential to maintain uniformity and transparency in font and colour choices, ultimately resulting in a fresh and captivating design that resonates across all platforms.
Our collaboration with Nell has extended beyond the initial project. We continue to work on new programs, books, and presentations to boost her business. Additionally, we’ve joined forces in training sessions through AFTRs, sharing our expertise on logo and branding best practices and pitfalls with her students.