The client
Bella Mia Skin Clinic, an Australian skincare hub, combining cutting-edge technology with personalised service. Oren connecting with us wanting a custom logo creation for his new business adventure.
The Brief:
the struggles
Oren approached us with a tight timeline, contacting us in mid-December, requiring a strong and luxurious branding created before the Christmas break. We we’re able to create a package for him to allow launch over the break, equipping him with a logo, style guide, business cards, and email signature within budget constraints.
The goal
To establish a cohesive and visually compelling brand identity for Bella Mia Skin Clinic that reflects the essence of the brand, communicates its values, and resonates with its target audience.
The Process and Outcome:
The branding process for Bella Mia Skin Clinic began with thorough research into the market and competitors, followed by the development of a comprehensive brand strategy. This strategy defined the brand’s tone, visual direction, and key elements such as colours and typography.
In addition to the logo, the team also developed a comprehensive style guide. This guide served as a blueprint for maintaining consistency in brand representation across various mediums and channels. By outlining usage guidelines for the logo, colours, typography, imagery, and other visual elements, the style guide ensured that the brand’s visual identity remained cohesive and impactful.
Finally, collateral materials like business cards and email signatures were designed to reflect the brand’s visual identity and create a memorable brand experience.
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