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Studio Insights

  • Pink lockers with a taped white note that says “Don’t settle for anything less in your brand” — a Fifth Studio design visual promoting premium branding.

    The hidden cost of cheap branding (and how to avoid it)

    Industry:

  • Green coffee cup and saucer on a matching background with text that reads Colour Psychology.

    2025 Colour series: green – the calming colour in branding

    Industry:

  • Style guides explained: the key to consistent and confident branding

    Industry:

  • Bright yellow Game Boy with the words “Colour Psychology” displayed on its screen.

    2025 Colour series: yellow – the happiest colour in branding

    Industry:

  • A bold red fire extinguisher and designer bag with a woman in red, symbolising creative pressure and clarity in branding for service-based businesses.

    Branding tips for service-based businesses – how to earn client trust in 2025

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Let’s be real. Cheap branding is not a bargain. Let’s be real. Cheap branding is not a bargain. It’s a warning sign.

When you cut corners your audience can tell. The logo feels off the colours clash the vibe is inconsistent and suddenly your brand screams I tried my best on Canva. Not cute.

Strong branding is what makes people trust you remember you and pay attention. It’s not just pretty visuals. It’s strategy that sticks.

If you treat your brand like an afterthought your audience will too.

👉 Read the full blog on how cheap branding costs more than you think: https://bit.ly/Thehiddencostofcheapbranding

#fifthstudiodesignco #brandstrategy #brandingstudio #visualidentity #melbournecreatives
A photographer who lives life in motion needed a b A photographer who lives life in motion needed a brand that could keep up.

For A Guy on the Move, we built a website that moves like he does. Sharp, sleek and effortless. No clutter. No filler. Just storytelling through every scroll.

It’s visual, dynamic and designed to let the work speak for itself. Because when your craft is capturing moments, your website should feel like one too.

👉 Read the full case study here: https://bit.ly/AGuyontheMoveWebsite

#fifthstudiodesignco #websitedesign #brandreveal #creativeportfolio #melbournecreatives
This is what happens when psychology meets good ta This is what happens when psychology meets good taste.

Reverie Psychology came to us wanting calm without boring, soft without sleepy, and elegant without trying too hard. We said say less. The result feels grounded, intelligent and quietly confident. Every detail whispers trust but still turns heads.

It’s not your average wellness beige brand. It’s psychology, redefined.

👉 Read the full case study here: https://bit.ly/ReveriePsychologyCaseStudy

#fifthstudiodesignco #brandreveal #visualidentity #brandingstudio #melbournecreatives
AI vs Fifth Studio, who is your bet?😜 Let’s AI vs Fifth Studio, who is your bet?😜

Let’s be real, AI is quick but it is also generic. It cannot read your audience, it cannot capture your personality, and it definitely cannot build strategy. That is where we come in. We create brands with depth, intention and a whole lot of personality, the kind that actually get remembered.

So tell us, who did it better? Drop your answer below 👇

#fifthstudiodesignco #brandidentity #branding #melbournegraphicdesigner #aivsdesigner
So you wanna use green in your branding? Cool. But So you wanna use green in your branding? Cool. But let’s not make it look like every second wellness start-up on Instagram.

Green can be powerful when it’s done right. It’s growth, trust, balance, fresh energy. That’s why banks love it, gyms use it, and eco brands basically live in it. It tells your audience you’ve got your act together without screaming too loud.

But pick the wrong shade and it’s game over. Muted greens can feel flat and lifeless. Fluoro greens can cheapen your whole look in seconds. The trick isn’t just picking a “nice” green. It’s knowing the exact tone that matches your vibe and your audience.

Get it right and green makes your brand feel fresh, credible, and unforgettable. Get it wrong and it’s giving knock-off smoothie bar.

👉 Read the full blog post here: https://bit.ly/ColourSeriesGreen

#fifthstudiodesignco #melbournegraphicdesigner #studiodesign #colourpsychology #brandstrategy
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